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Vividthree Partners with ZKDigimax Pte Ltd to Revolutionise Digital Out-of-Home (DOOH) Entertainment Experience

Vividthree Holdings Ltd. (SGX: OMK) (“Vividthree”, the “Company”, or together with its subsidiaries, the “Group”), a diversified entertainment company specializing in Visual Effects, Animation, and Virtual Reality for content creation and services across the Digital Entertainment and Digital Out-of-Home (“DOOH”) Entertainment sectors, is pleased to announce that it has signed a Memorandum of Undertaking (“MOU”) with ZKDigimax Pte. Ltd. (“ZKDM”), a JV between ZKTeco and DMMX. The MOU aims to deliver a complete and holistic DOOH media experience for both their existing and potential clients.

Through this strategic partnership, Vividthree gains exclusive rights to offer DOOH hardware, content management system, and cutting-edge Artificial Intelligence (“AI”) technology from ZKDM to be marketed across both Vividthree’s new and existing clients. In return, ZKDM will refer content creation requirements to Vividthree exclusively, leveraging the company’s expertise in visual effects and content creation. The collaboration will improve resources between both companies and boost overall efficiency for mutual benefit. Additionally, this partnership opens up new platforms for collaboration with location owners, paving the way to explore DOOH as a revenue center.

Uniting ZKDM’s market-leading position in the provision of smart OOH hardware applications such as AI-powered digital signage, LED Wall Displays, Transparent LED screens, etc., with Vividthree’s strong track record in creating effective and impactful DOOH campaigns, clients are ensured an all-round DOOH media experience that will effectively meet their advertising goals. This MOU encompasses a twelve (12) month exclusive relationship between both parties in Singapore and Malaysia, whereby ZKDM will only refer content creation requirements to Vividthree, and Vividthree will only work with ZKDM on DOOH hardware requirements for both its new and existing clients.

Mr. Jonathan Zhang, Chief Executive Officer of Vividthree, stated, “This collaboration brings together the formidable strengths of ZKDM, a renowned total technology solution provider, and Vividthree, an influential digital content production powerhouse. Through this strategic alliance, we are not only equipped to offer cutting-edge hardware and software solutions but also possess the prowess in content creation. As a result, our partnership emerges as an end-to-end advertising solutions provider, catering to every aspect of our clients’ needs. Our combined efforts empower us to present an all-encompassing DOOH media solution, allowing our clients to realize their advertising goals through seamless and immersive entertainment experiences. Together, we envision a future of innovation and transformation, shaping the trajectory of this dynamic industry.”

Mr. Supardi Tan, Chief Executive Officer of ZKDigimax, stated, “Prepare to witness a revolutionary leap in the industry as ZKDM and Vividthree unite their unparalleled expertise. This partnership brings together the dynamic capabilities of ZKDM as a total technology solution provider and the creative prowess of Vividthree in the digital content industry. As a result of this formidable collaboration, we now stand as a comprehensive end-to-end advertising solution provider, offering a perfect fusion of cutting-edge hardware, advanced software, and captivating content creation. But our impact doesn’t stop there. This partnership introduces a groundbreaking approach to advertising, seamlessly integrating content with technology to create an entirely new realm of customer experience and engagement. Together, we embark on an exciting journey to redefine the boundaries of what’s possible in the world of advertising and leave an indelible mark on the industry landscape.”

DSA Editorial

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