Genpact Integrates with Salesforce Data Cloud, Drives AI-Powered Solutions Across Enterprises

Genpact, a global professional services and solutions firm delivering outcomes that shape the future, has announced its integration with Salesforce Data Cloud to offer Artificial Intelligence (AI)-driven industry-specific cloud solutions to transform operations and drive competitive advantages for enterprises.

The firm employs 125,000+ people across 30+ countries is driven by an innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by its purpose—the relentless pursuit of a world that works better for people—Genpact serves and transform leading enterprises, including the Fortune Global 500, with its deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI. (Get to know the company at genpact.com and on LinkedIn, X, YouTube, and Facebook.)

This integration with Data Cloud will solve issues associated with disconnected and unstructured data, including poor quality, accessibility, and scalability. By combining Salesforce Data Cloud with Genpact’s deep industry knowledge in consumer goods, life sciences, manufacturing, banking, and insurance, businesses can improve decision-making, optimise operations, and drive growth.

“To navigate an increasingly complex business environment, business leaders must unlock the full potential of their data assets, but they can only do so if they have a more holistic view,” said Riju Vashisht, Chief Growth Officer at Genpact. “Our partnership with Salesforce combines our data, technology, and AI expertise and a global talent pool with the Salesforce Data Cloud, helping businesses break down data silos, gain real-time insights, and deliver personalised experiences at scale.”

Staying Ahead with Genpact and Salesforce Data Cloud

Data Cloud offers a 360-degree view of the customer every team can act on by seamlessly connecting, unifying, and activating data that lives in silos across an organisation. This allows Genpact to better enable automation, analytics, and personalised engagement. Genpact has also launched a comprehensive training program for its employees on Salesforce’s Einstein AI and Data Cloud platforms to enhance skills and boost innovation to stay ahead in the AI landscape.

“Data Cloud is the platform powering organisations’ data and AI-driven engagement. Data Cloud seamlessly harmonises and unifies structured and unstructured data to deliver integrated experiences,” said Rahul Auradkar, EVP and GM, Unified Data Services and Einstein, at Salesforce. “The AI revolution is about data, Data Cloud in concert with Salesforce Einstein 1 platform drives predictive and generative AI, automation, and analytics for customer engagement.”

Genpact’s collaboration with Salesforce underscores the company’s commitment to delivering high-quality solutions and achieving client satisfaction within the Salesforce ecosystem.

Visit here for more information about Genpact and Salesforce.